Episodes

Audacy vs Audacity.. Audacity is a free audio editing software with 100 million users worldwide, according to the BBC. Recently, they were purchased by a company called Muse, headquartered in Cyprus. A future software updat...

The last 18 months has taught all of us how to use Zoom. It's great if you need to do a face to face meeting with someone who may not be great with technology, as most people have learned it …

Editor's note: No video this week due to me breaking my foot and my studio not being super accessible. More on that later. The big news in podcasting this week was the launch of Facebook's new podcasting feature. Problem is...

Welcome in, I'm Jon Gay. We start with a great point from Amplifi Media's Steve Goldstein. Watch any episode of Wheel of Fortune, and the game starts within the first FORTY FIVE SECONDS of the show. Take that approach with …

Editor's note: This podcast was recorded just before Apple emailed all podcast creators about the launch of subscriptions. 99% of podcasts should not charge a subscription, so in most cases this won't affect you. Just be sur...

Are celebrities ruining podcasting? The great Tom Webster says no. In fact, celebrities (and their social media followings) will help get eyes and ears on the industry. But the proverbial cream will rise to the top, and onl...

For this week's advice, I'm shipping up to my home town of Boston, Massachusetts. Matt Siegel, aka Matty In the Morning, has been the morning show host at Kiss 108 since January 1981. He's literally been doing the show since...

My advice to you this week is that if you want your podcast to grow, it's NOT ABOUT YOU. Many people start a podcast because they feel it's the "in" thing to do, or "my friends say I'm funny," or …

Welcome in, I'm Jon Gay. There are typically two types of people that start a podcast Some throw caution to the wind and just go for it. Others meticulously plan every detail before they start. Now, there's probably a hap...

Welcome in, I'm Jon Gay. I try not to cover the same topic in consecutive weeks, but I had to start with an update on the biggest story in podcasting right now - the disastrous rollout of the changes to …

Back from vacation last week, but as I tell all my clients, that's the kind of stuff to save for the END of your podcast, so more on that later. Naturally, the biggest podcast news of the year came while …

Sometimes, it's a slog to produce a podcast. Coming up with new content is hard. And most studies say consistency is key - listeners should know when to expect new content. But today I'm going to give you a different …

Thank you to all of you who commented on last week's special episode, The Death of Music Radio . I was worried about coming across as bitter toward radio, but most folks in those circles found my commentary maybe a …

Welcome in, I'm Jon Gay. As you hear in my intro, I'm a radio guy turned podcaster. When in radio, I rolled eyes at those "bitter old radio guys" who said "back in my day." This is not me being …

The number of total podcasts online has now hit the 2 million mark - after just passing ONE million last year. Only a third have put out content in the last 90 days. Wanna stand out? Good audio, good content, …

It's no secret that where you record your podcast is almost as important as how you record it. Generally speaking, you want to avoid rooms with high ceilings and hard, flat, "echo-ey" surfaces. It's why a living room, bedro...

Apple is changing its podcast phrasing from Subscribe to Follow. - Tom Webster of Edison Research says 47% of non-podcast listeners think it costs money to subscribe. It's a barrier to entry. So follow, like Twitter or oth...

Does your brand have an "audio strategy?" Yes, everyone loves video. But how burnt out are you on the Brady Bunch squares of Zoom? And picture your audience listening to a podcast - in a pair of Air Pods as …

First, my tip of the week - make sure your podcast isn't only on the web. It NEEDS to be, at a minimum, on Apple Podcasts, Spotify, and Google Podcasts. I've talked to several very smart people lately who were …

Last week, Squadcast debuted their video recording in their latest upgrade, which puts them on par with StreamYard and Riverside. Squadcast users had been pining for this for awhile, and now it's here. If you'd like to try S...

I've been having neck issues for a few years now, and it stems largely from being in car accidents in December 2016, March 2017, and July 2019. Now that I'm 40, I really need to start taking better care of …

Apple considering a podcast subscription in Apple One? I hate the idea...and feel like I'd just listen in Spotify or elsewhere. But the carrot might be that Apple could pay podcast creators for their content if they make it ...

Last Saturday and Sunday were the NFL's new expanded "Super Wild Card Weekend," featuring (much to the chagrin of my wife) THREE games on each day. While the NFL has had to adapt during COVID, so have the the television …

In my 2020 recap, I mentioned that we need to keep an eye on the big podcasting behemoths - Apple, Spotify, Google, and now Amazon. In the time between when I recorded the show and when it was published, Amazon …